A look at e-commerce platforms – Part IIHaving a product that is in demand in today’s economy is great, but being able to market and turn the lookers into buyers is a big task. Here we will cover some of the possibilities of taking a product from the shelves and turning it into a global commodity. There are many ways to sell your product online and there are just as many opinions on how to be successful, here are some details keep in mind from inside an e-commerce platform provider.The first step of building any business not just an e-commerce business is to ensure you save as much of your time, energy and focus as possible for building the best products or services and then marketing them to the right audience. Then the next step is to find a provider to take care of building, developing and maintaining a sound e-commerce platform that is flexible and powerful enough to meet your needs. In this part of the building process the wise step to take is to take time to select the provider that is in the business for the long haul and not a flash in the pan operator.The following is a brief overview of a few of the simpler features or services from e-commerce platform providers that will greatly help support you in the building process of your e-commerce business:Straight forward Buy Now Buttons: This feature provides vendors with the buy now button and technology, sparing the vendors of excessive programming. This is an easy to integrate feature that allows the customer to quickly select the product and then they are directed straight to the checkout/payment page. The Buy Now button will greatly improve the buyer’s online experience and reduces loss of attention due to a lengthy purchase process.Multiple Currencies and Multilingual Support: By providing each page of the website in multiple languages to ensure that the vast majority of the public can get a complete and clear idea about the services that it provides. As part of the service vendors have the opportunity to receive a fully customized payment page, and in as many languages and major world currencies as possible, this is a feature that can prove beneficial to any business. Next by employing specialists in the e-commerce industry that possess unique linguistic talents your business venture can offer customer support in many of the most demanding languages.One Click Up-Sale: This feature allows vendors to substantially increase their sales revenues by presenting a unique opportunity to the shopper. This feature allows the vendor to up-grade products and to promote other products or services and to increase sales.Cross-Selling: By adding the cross-sell feature the vendor can bundle products that will be of benefit and cost savings to the end-user, therefore increasing sales and the bottom line. This technique allows the vendor to increase the sales of their products and importantly, vendors that sell more services to a client are harder for a competitor to displace or sometimes even compete with.Coupons: By using the promotional coupons the vendor can increase their up-selling or cross-selling of merchandise simply by offering additional products or services at a reduced rate within a certain time frame.Subscribe Now Button: A good subscriptions feature offers more options to control and customize subscriptions, more detailed performance data on subscription campaigns, and increased conversion success rates. The enhancements are designed to reduce the costs of extending and retaining subscriber relationships as well as provide subscribers even more custom and localized experiences.With these few tools, an online vendor can grow and effectively start selling their e-commerce business to the world whether the targeted consumer base is large or small. To obtain these and many more useful features, take time to do the research to find the most compatible service provider to the business that you want to grow. The e-commerce platforms vary so the research is just as important as the features included in the service.
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Eco-Friendly Skin Care – Gifts From the Sea
From ancient times, man has sought his destiny on the sea. We are of the sea. Life began there and our ties to this wonderful and mysterious marine environment are strong. So, isn’t it only natural that on our island nation, the UK, we seek to use elements of the sea in eco-friendly skin care products? Here’s some information about marine-based skin therapies and natural beauty products.What is Thalassotherapy?Wikipedia.org tells us that thalassotherapy is the “medical use of seawater. The properties of seawater are believed to have beneficial effects upon the pores of the skin.” Developed in the 19th in France, thalassotherapy “skin treatment is applied in various forms such as showers of warmed sea water, application of marine mud or algae paste or the inhalation of sea fog.” Thalassotherapy revitalizes the skin while toning and moisturizing it. While most of us can’t travel to the region of the Dead Sea where this therapy is popular, we can enjoy the benefits of marine-based ingredients in skin products.The Benefits of Algae as a Skin Care IngredientAlgae are ubiquitous in our marine environment and are rich in components that help regulate the production of sebum in the skin. Sebum is an oil that protects the skin and lubricates it as well. Algae also contain B vitamins and are thought to play a role in the production of elastin and collagen, two important components of firm skin that diminish over time. It also has antioxidant and anti-inflammatory properties.Other Ingredients Found in Marine-Based Skin Care ProductsMarine-based all natural skin care products use purified seawater that is rich in minerals. Other important ingredients are seaweed extract, sea parsley and coral weed, all of which have skin-protecting properties. It’s interesting to note that the granddaughter of famed ocean explorer Jacques Cousteau is the spokesperson for a line of oceanic skin care products made by the Swiss company La Prairie. Shoplaprairie.com tells us that the company has developed a “proprietary aquaculture, with procedures comparable to the hydroponic growth of land plants, In order to harvest, extract and ferment these ocean botanicals and derive… exclusive protective benefits.” These natural skin care sea-based ingredients provide skin-calming and skin-nourishing benefits, while stimulating collagen production.For eco-friendly skin care in the UK, great alternatives to land-based ingredient formulations are natural skin care products containing the ancient secrets of the sea.
Everything You Need to Know About Investing
To become successful with your money, you have to make your money work for you. You sell your labor which in return makes you money. By making each individual dollar work for you, this in return makes you wealthy over time. There are a plethora of investing opportunities out there. The key is to figure out which one is the right one for your financial situation.Stocks
The most popular of all investing opportunities, are stocks. Stocks are probably the main thing you think of when you hear of investing. When you buy a stock, you buy partial ownership of a company. Stocks range anywhere from $2, to $12,000, which can appeal to a large variety of people. To be successful when trading stocks, you have to buy low and sell high. Of course this isn’t easy, considering the market is always fluctuating. You need to watch the history of the company, know the PE Ratio, the day range, the 52 week range, etc. Knowing this information can help you predict if the stock will go up or down. You can make a lot of money investing in stocks, which means you can also lose a lot of money. You want to keep in mind that most investments in stocks are long term investments. It is very risky investing, but if you do the proper research of the history of the company, you can get a very good return.Stock Investing Tips1.) Have the Right Expectations
When you are investing in stocks, you want to make sure you aren’t expecting to become Warren Buffet over night. It just wont happen. You want to make sure you do the proper amount of research, and make sure you know the history of the market as well as the company you are investing in. When investing in stocks, the return is around 10%-13%. You don’t want to make hasty decisions and buy and sell a lot just because you aren’t making the money you expected. Make sure you know how long you are keeping an investment, and then make a commitment. This will help you focus on the principles.2.) Don’t Listen to the Media
Don’t get caught up in what everyone is talking about and what is being said around you. It will take your decision from being based on research and history, to just “hear-say”. This will hurt your investments immensely. Most of the hype and other things that are being said are just the daily fluctuation of the market.3.) Stay Focused
You want to make sure you are putting all your effort and focus into your investments. Once you buy a stock, you own part of a company. Make sure you treat it the way it is and make sure you do the proper research of all aspects of what you’re investing in. Doing your research can change your investment of making a profit of $15,000, to losing $15,000. In the end, it’s always worth it to do the extra work.Mutual Funds
When you invest in Mutual Funds, you are pooling your money with a number of other investors. You then pay someone to professionally manage and choose each individual security for you. There are a variety of different mutual funds you can choose to invest in, which range to fit your investment strategy.
3 Types of Mutual Funds
1.) Open-Ended
2.) Unit Investment Trust
3.) Close-EndedMutual Fund Investing Tips1.) Look at the Fees
Always look at the fees involved when investing in Mutual Funds. When you pay more for something, this usually means that you are going to be getting a better product or service, right? Yes! Makes sure you find the best deal, but make sure you are investing the right amount of money in the right places. It can change the course of the whole investment in the long run.2.) Research the History
One thing you can do to prepare an investment is to check out the history of the Mutual Fund. Just like anything, the history shows how well it has performed, and can be a good indicator. This can directly tell you if it will be a good investment whether it be long term or short term. Another thing you want to look at, is the asset of the fund. If it’s doing good, and there is a community of people investing in it, it can tell you if its a smart idea to invest yourself. Always check the history of any investment before you decide to purchase.3.) Look at the Contract
You never know what is all involved until you take a detailed look at the prospectus provided by the fund. You want to make sure you don’t just know bits and pieces of what’s involved, but everything there is to know, and then some. Make sure you know all the fees involved with buying and selling funds, and if there are international fees required. Knowing this can help you determine if the company is a solid company where you can make money, or if you are getting into something you will regret in the future.Bank Investments
Bank accounts are one of the simplest form of investment. Most banks give you a very small percentage for opening a bank account and giving them your money. This percentage barely beats the rise of inflation, so unless you are keeping hundreds of thousands of dollars in the bank, you won’t be creating any wealth from this form of investment. Another way to invest in your bank is a CD, or Certificate of Deposit. A CD if very similar to a bank account, but they are usually for a fixed amount of time. They can be monthly, every six months, a year, etc. the CD is then held until its maturity date, and paid back with interest. A Certificate of Deposit usually earns more money than an account at which you can withdrawal the money at any time, like a bank account.Alternative Investments
Apart from the basic investments, there are other special securities. These investments include gold/silver, real estate, etc. These investments are speculative and can be very high profit, however; you need to have the knowledge.1.) Gold & Silver
The first thing you want to do before you invest in gold or silver, is to look at the market and decide if now is the best time to invest in precious metals. You can also talk to a professional and decide when the best time to buy and sell would be. You want to make sure you are familiar with the variety of ways to invest in silver. You can invest in silver mining companies, silver ETF’s, silver futures, silver bullion, and also silver coins. You want to make sure the Exchange Traded Funds (ETF) are backed by physical gold and silver. Another thing to remember, is to not just own a paper owning, but the actual precious metal as well.